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104. The day I changed how I think about my business

I’ve owned a company since 2006. My co-owner Anders and I are a pair of cowboys. We take risks. We play the long game. We sometimes think so far outside the box that other people think we’re crazy.

This costs us money.

It also makes us money.

We’d never be where we are if we weren’t who we were. I don’t regret doing things like this. I love my job, and I love the organisation we have.

But today, something happened.

Today, I started thinking differently.

What have I been doing, you may wonder?

I have – surreal as it sounds – been at a real estate investment seminar with 100 participants.

  • Investors are everywhere.
  • Research and decisionmaking are vital.
  • Risk mitigation is the name of the game.
  • It’s all about trust and courage.

“Hi. My name is Claus, and I beat the banks.”

If you like my writing, and want to free up my time, so write more, you can do exactly that, by supporting me via Patreon.

Director at The College of Extraordinary Experiences, Coach at McKinsey & Founding Partner at The Global Institute For Thought Leadership. Author of 31 books.

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