“Ladies and gentlemen. Welcome to this Board of Directors meeting at MegaCorp LLC. As you know, the current crisis has left us in a bad position. Luckily, we still have plenty of space to manuever and resources to make change happen. We are, after all, a huge company! But, truth be told, we need new ideas and new perspectives. It’s adapt or die time, and I for one, intend to adapt! So… who should we bring in to help?”

“Yes, Linda?”

“Well, we’ve worked with the consultants at Booze Allen Hamilton in the past, and that’s been good. …


Welcome to the Heroes series. Here, I talk about people, who have inspired me and who I think the world deserves to know better. The mini-portraits I share are my personal observations and are done completely without any input from those, I write about. If you couldn’t care less, than I suggest that you stop reading, but if that intro appeals to you, read on!

Image for post
Image for post
David, as captured by the National Geographic photography legend Reza Deghati (who is also quite awesome!)

“He’s kind of like you, Claus, just better — and also nicer and better dressed. Plus, he can sing opera!”

The words belonged to my partner-in-crime, Paul Bulencea, and were spoken after we’d met David for the first time. He’d awed both of us, and we’re not always the easiest people to impress. Now, having worked with David on several occasions over the last couple of years, I’m even more impressed. …


Welcome to the Heroes series. Here, I talk about people, who have inspired me and who I think the world deserves to know better. The mini-portraits I share are my personal observations and are done completely without any input from those, I write about. If you couldn’t care less, than I suggest that you stop reading, but if that intro appeals to you, read on!

Image for post
Image for post
Signe at her best — in front of a captive audience, talking about spaces, structures and design

There’s something a bit awkward about starting out a post to honour someone with talking about a physical attribute. …


Welcome to the Heroes series. Here, I talk about people, who have inspired me and who I think the world deserves to know better. The mini-portraits I share are my personal observations and are done completely without any input from those, I write about. If you couldn’t care less, than I suggest that you stop reading, but if that intro appeals to you, read on!

Image for post
Image for post
Werner at his most high powered and corporate

You might wonder about his nationality, but the moment he opens his mouth, it’s obvious that Werner is from South Africa. …


Image for post
Image for post

The coffee has nothing to do with it. But it was the best “Writing” photo on my phone. 😜

Now on to the real thing!

Suppose you’ve been asked to write a short article for an audience, who would like to know more about how to do something.

Learn how to do a guitar solo. Improve their understanding of the Spanish kitchen. Get new ideas for how to run a meeting.

The content isn’t a factor here – only the type of article is.

Now, having made sure that it is indeed an article like this that you want to write, go through the following six steps. …


Image for post
Image for post

Yeah, it does seem a bit over the top, but hear me out. It’s actually a pretty good idea – and there’s a point here, that has nothing to do with screens and everything to do with people.

But first, why would anyone in their right mind work on a 43” screen? For me, the real question is why anyone would settle for less!

Note: I didn’t only go from 32” to 43”, but also from 1920 x 1080 to 2560 x 1440. The screen can do the full 4k, but I prefer this resolution for it.

  • You have plenty of screen real estate. Having several open windows that are still decently sized? Tricky on a laptop. No problem here. …


Isolation. Vacation. Combined.

Imagine a luxurious two week hotel experience. A nice bed that someone else makes. The option to let the bathtub soak up your worries. Meals brought to your door. High speed internet, should you need it. There might even be a nice view.

There’s just one condition.

You don’t leave the hotel room.

Welcome to your first “isocation”.

Image for post
Image for post
Source: Elina Sazonova, pexels.com

But first, let’s zoom out for a moment

As the coronavirus COVID-19 spreads across the globe, more and more people are considering how to deal with the fact that they may need to isolate themselves.

At the time of this writing, Italy is on complete lockdown. Huge events are being cancelled left and right. Big companies are asking employees to work from home. Stock prices in the hotel and airline industries have already taken a major beating. …


Image for post
Image for post
https://www.piqsels.com/da/public-domain-photo-jseut

The words were not mine, but came from an acquaintance, a sharp, friendly C-level executive somewhere near fifty, as we were talking in his car.

The subject was his teenage son, who apparently is one of Top 300 Fortnite players. No, not Top 300 in Denmark. Top 300 globally. We were discussing his parental reflections on children, money, student jobs and that sort of jazz.

And when I heard that his son was that good at Fortnite, my immediate reaction was “Wow! Do you support him in that?”. He admitted that he didn’t. Not in a way, where he was against it, but he didn’t really see potential in it. …


Dear Medium readers

Today, our new podcast launched.

The title is “The Business of Extraordinary Experiences” and it’s about just that — interviews with people who use experience design as part of their work, and who create extraordinary experiences for others in their professional lives.

As the host of the show, I talk to people from many different industries and many walks of life, but they all share one core feature: they’re all experience designers in one way or the other.

The first two episodes are online, #1 featuring Bitcoin superstar Niklas Nikolajsen and #2 featuring artist/storyteller (and CoEE alumn) Dave Zaboski. …


The term “T shaped consultant” isn’t exactly a new one, as its origins can be traced back to the consultant world of the 1980’s. The idea is that you have broad knowledge stretching over many fields and then deep knowledge in one (or more) field(s).

Image for post
Image for post
https://bimandintegrateddesign.com/2010/03/24/t-shaped-bim/

Or, as Wikipedia tells it:

The concept of T-shaped skills, or T-shaped persons is a metaphor used in job recruitment to describe the abilities of persons in the workforce. …

About

Claus Raasted

Director, The College of Extraordinary Experiences & Coach at McKinsey

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store